When Complexity is the Challenge2018-05-25T16:06:42+00:00

Project Description

When Complexity is the Challenge

PRESENTING 60 ARTISTS IN 12 ART MEDEA CATEGORIES

The Goal

Advanced Creative Marketing

Working with Southern Oregon Guild of Artists & Artisans, a not for profit organization, we had our challenges. The problem: to represent 60+ artists working in many different types of art media. How do you categorize and include all media? Joyce Abrams, president of the Guild and I worked it out collaboratively. These artists have beautiful pieces of art, so images capture the audience when organized well.

This site required the capability of membership sign up, event registration, event calendar,  for artists to blog, Facebook and email integration and present each artist member’s biography and website link. We chose Joomla, a content management system that volunteers could work with.

Bingo, all are happy!

  • Website Archetecture

  • Website Design & Development

  • Website Hosting

Deliverables

Advanced Creative Marketing

Once branding was established and the website was completed Advanced Creative designed marketing materials promoting calendar events, artist workshops, gallery openings and building partnerships with southern Oregon art organizations:

  • Grants Pass Museum of Art
  • Art Alliance
  • Rogue Gallery & Art Center
  • Ashland Art Center

Providing:

  • Print Design Services

  • Content Marketing

  • PPC Advertising

Branding
Web Design
Print Materials
Marketing

Results

Advanced Creative Marketing

Happy well presented Southern Oregon Guild of Artists Members and increased recognition and desire from art organizations to associate and engage.

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